A Web Log from A Phantom Tire Buyer with a Secret Identity
March 1, 2019
I don’t know that I’ve ever felt so honored. My good friend Chip Wood took time out of his busy day to call me on the Phantom Phone yesterday and guess what – he invited me to be a guest at the Tire Discounters Winner’s Circle Awards Dinner! Be still my heart. This is the biggest night of the year, and only the best of the best Tire Discounters technicians and store personnel will be in attendance.
First, I’ll have to carefully clean and launder my cape. The paparazzi is sure to be outside on the red carpet in full force. I hope I’ll be able to maintain my professional comportment when interviewed under the lights by the glamorous hosts of “Access Tire and Rubber”.
I found myself musing about who will win such coveted awards as General Manager of the year, when a thought struck me: what if we all concentrated less on the final winners and considered that the real honor and victory was the nomination itself! Wow. What a radically new way of looking at things. I’m humbled by the fact that I thought of it.
Ps: By extension, maybe the REAL winners are all the people smart enough to be loyal Tire Discounters customers…alignment, so crucial!