I’m often mystified by people who take their cars and trucks back to the dealers for service. Why? Why do they pay those dealership service prices? I decided to stand inconspicuously outside the service entrance the local Ford dealer to find out why.
more “The Diary of the Phantom Tire Buyer #71:”
My neighbor, Bill, loves the spring and summer. In a few weeks it will be time for his spring ritual: taking his F150 and his boat trailer to Tire Discounters for a complete checkup. Last night we had brief chat over the fence.
more “The Diary of the Phantom Tire Buyer #70:”
Wow, just wow. I was perusing tirediscounters.com this morning and saw the news. As I may have mentioned, I am a close personal friend of the founder and chairman, Chip Wood. I’ve also had the honor of meeting Steven, Chip’s son and his daughter Anna. They are both intensely involved in the family business. It’s such a comfort to know that my favorite company is set to prosper for generations to come!
more “The Diary of the Phantom Tire Buyer #68:”
Just the other day I was on my way to volunteer at the local recycling center. One of Tire Discounters’ competitors has a location along that route, so I usually try to avert my eyes when driving by. It makes my blood boil when I think of all those poor, unsuspecting customers.
more “The Diary of the Phantom Tire Buyer #66:”
The other day I decided to conduct a poll of people I met on the street. I’m not sure if my results can be considered “scientific” or not, but I’ll bet I spoke with upwards of 15 different people. 8 of whom continued speaking with me after I identified myself as a Phantom Tire with a secret identity. I couldn’t have them thinking I was just some random stranger with a cape on.
more “The Diary of the Phantom Tire Buyer #64:”
I was counting my items to see if I qualified for the fast check out line the other day, when someone recognized me and asked, how’s everything at Discount Tire?
I’m afraid I may have over reacted.
more “The Diary of the Phantom Tire Buyer #63:”
The season of giving is upon us once again! And, once again, I need to dispel a rumor that always crops up among those receiving gifts from me. Yes, I AM a Phantom Tire Buyer with a secret identity; and yes, I am a close personal friend of Chip Wood. But no, those delightful gift cards from Tire Discounters are NOT given to me for free.
more “The Diary of the Phantom Tire Buyer #62:”
I have a neighbor, Mr. Worley, who it seems is always working. Often, I’ll see him at the crack of dawn driving into work – and then will have the chance to wave at him once again when I’m taking my late evening constitutional.
more “The Diary of the Phantom Tire Buyer #61:”
I think I may be guilty of over-using the “Chat” button at Tire Discounters.com. I can’t help it sometimes – it’s just so convenient and fun! But, as that last expert on the Chat line (again) reminded me, they need to be devoting their time to helping people find the right answers to immediate questions about tires and service.
more “The Diary of the Phantom Tire Buyer #57:”
You know what “MAP” means, riiight? HA! Gotcha! Sorry to be so amusingly coy, but the “MAP” I’m referring to here is the Motorist Assurance Program! Tire Discounters has been MAP accredited for many years. My question for them is “why keep such exciting news to yourselves?”
more “The Diary of the Phantom Tire Buyer #55:”