The Diary of the Phantom Tire Buyer #64:

A Web Log about a poll from A Phantom Tire Buyer with a Secret Identity

The other day I decided to conduct a poll of people I met on the street.  I’m not sure if my results can be considered “scientific” or not, but I’ll bet I spoke with upwards of 15 different people.  8 of whom continued speaking with me after I identified myself as a Phantom Tire with a secret identity.  I couldn’t have them thinking I was just some random stranger with a cape on.  

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The Diary of the Phantom Tire Buyer #62:

A Web Log about gift cards from A Phantom Tire Buyer with a Secret Identity

The season of giving is upon us once again!  And, once again, I need to dispel a rumor that always crops up among those receiving gifts from me.  Yes, I AM a Phantom Tire Buyer with a secret identity; and yes, I am a close personal friend of Chip Wood.  But no, those delightful gift cards from Tire Discounters are NOT given to me for free.  

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The Diary of the Phantom Tire Buyer #57:

A Web Log about chat from A Phantom Tire Buyer with a Secret Identity

I think I may be guilty of over-using the “Chat” button at Tire Discounters.com.  I can’t help it sometimes – it’s just so convenient and fun!  But, as that last expert on the Chat line (again) reminded me, they need to be devoting their time to helping people find the right answers to immediate questions about tires and service.  

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The Diary of the Phantom Tire Buyer #56:

A Web Log about brakes from A Phantom Tire Buyer with a Secret Identity

At times while browsing through the latest issue of “Tire Business”, or some other fascinating magazine, I’ll turn on the television – mostly to serve as a soothing background effect.  But I was right in middle of an article about my good friend Chip Wood, founder of Tire Discounters and his eldest son Steven, when my attention was diverted by what I heard.  It was a commercial, and the voice intoned: “everybody talks about how fast they can go from 0 to 60 mph.  Wouldn’t it be nice to know how fast you can go from 60 to 0?”  WOW!  Exactly! – I thought to myself.  (Yes, my inner voice often uses exclamation points.)  

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